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Why we started MAIVYA
Our families developed diabetes and hypertension in their 30s. Poor nutrition was the root cause.
We wanted to fix this. But finding real nutrition in India felt impossible.
Fresh produce spoils in days. "Healthy" snacks list 10 ingredients with hidden sugars. Everything is heat-processed, destroying 70-90% of vitamins and antioxidants.
We spent months researching food preservation technologies. Then we discovered Vita-Drying.
Now we preserve whole foods without destroying their nutrition. No heat damage. No nutrient loss. Just real food that lasts.
That's MAIVYA. Real nutrition for people who actually care.
— Team MAIVYA
What 'Healthy Food' Companies Won't Tell You
Everything is Processed to Death
Most "Healthy food" is heat dried, fried or baked-killing 70 to 90% of nutrients. You're paying premium prices for food that lost most of its nutrition.
Every Label is Confusing
"100% natural" with 10+ ingredients, hidden sugars, and words you can't pronounce. When did healthy get so dishonest?
Do You Ever Check What You're Buying?
Paying 2-3x more for "healthy"? Do you check what's actually inside? Most don't. Companies know this and take advantage.
Vita Drying
The problem was simple: how do you give people real nutrition without the hassle of fresh food going bad? We couldn't use traditional drying because heat destroys vitamins. We couldn't fry because that adds oil and kills nutrients. We needed to preserve fruits and vegetables in a way that kept them actually healthy.
Vita-Drying is the solution. Using controlled vacuum pressure, we remove water at room temperature. The vacuum lowers the boiling point of water, so it evaporates without heat. All the vitamins and minerals stay intact. Now we could make food that's convenient like packaged products but nutritious like fresh fruits and vegetables.
Your food stays fresh and nutritious for over 6 months. No nutrients lost. No flavor lost. No taste changed. Whether it's kiwi or carrots, they taste great and give you the same nutrition as fresh produce, just without the washing, peeling, and chopping.
What This Means for You
When you open our strawberry bites, you taste real strawberries: bright, tangy, packed with Vitamin C. Our Moringa powder? Pure moringa leaves, one of nature's most nutrient dense superfoods, loaded with protein, iron, and antioxidants. Unlike low quality sun dried or dehydrated moringa that loses most of its nutrients, ours keeps everything intact. ABC Health Mix brings together apples, beetroot, and carrots in one scoop, giving you iron, fiber, and natural energy.
One ingredient or a simple blend. Nothing added. All the vitamins, minerals, and nutrients preserved exactly as nature made them. No confusion, no lies, no complicated labels. Just pure nutrition your family can trust.
What Makes us Different
Other Brands
- 5-10+ ingredients Sugars, Preservatives, Artificial Colors and Flavors.
- Heat-Dried (60-80°C) High heat damages food, 60-70% Nutrition loss.
- Dull Colors Losses Natural Color and Nutrition.
- Added Sugars Adds sugars in the name of natural sugars. Jaggery, cane, palm, date sugars are still added sugars.
MAIVYA
- Real Ingredients Fruits, Vegetables and Nuts. Nothing else.
- Vita-Dried (25-35°C) No heat damage, Preserves 85-95% Nutrition.
- Bright Colors Preserves Natural Color and Nutrition.
- Zero Added Sugars No Added Sugars in any form.
We Buy from Local Farmers
We buy fruits and vegetables directly from farmers near us. This gives them fair prices, supports their families, and keeps food fresh. It also means less pollution from transport.
We Stop Food Waste
India throws away 40% of its fruits and vegetables. We fix this by making them last over a year instead of days. Every MAIVYA product is food saved from the trash.
We Care for the Earth
We buy locally, so trucks don't have to travel far. We turn our leftover peels and stems into compost for farms. Good for the planet, good for you.
Complete Honesty
Each product has one ingredient the fruit or vegetable itself. No hidden stuff, no confusing labels. What you see is exactly what you get.
Technology That Helps
Vita-Drying isn't just smart technology it solves real problems. India wastes food while people lack vitamins. We're fixing both at the same time.
Health for Everyone
We want to make healthy eating easy for everyone busy workers, families, students. Good nutrition shouldn't be hard. One snack at a time.
Give Your Family Real Nutrition
No hidden ingredients. No marketing lies. Just whole foods, Vita-Dried to preserve what nature created.
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